Red Festival
2001
Brisbane, Australia
2001 Goodwill Games Brisbane Limited
The Red Festival is the arts festival associated with the Brisbane 2001 Goodwill Games. Dot Dash developed the visual identity and applied it to a range of site specific applications throughout the city.
Over an intense two year period, Dot Dash worked closely with other designers working in architecture, landscape, lighting and graphic design to develop and apply a Kit of Parts for the Look of the Games.
This work incorporated a wayfinding strategy, temporary wayfinding signs and graphic standards. Included in the kit is a major marker structure, the Clubbie Max, designed by Lahz Nimmo Architects. Our other projects included design applications for
the sporting fields of play and venue dressing.Download Project Sheet [184 KB]